May 27 at 1:00 p.m. ET

The corporate AI conversation is getting louder — and more consequential.

Companies are talking more about AI than ever, but the language they use has become a reputational signal of its own. Aspirational rhetoric is giving way to operational framing, agentic deployment is outpacing governance language, and hedging on ROI risks reading as uncertainty.

Gravity Research hosted a data-driven briefing on how leading companies are talking about AI and what those patterns signal about reputational exposure, drawing on Gravity Research's analysis of Fortune 100 earnings calls, SEC filings, and corporate reports from January 2025 through April 2026.

Led by Gravity Research Strategic Executive Advisors Alex Cole and Ashley Thurmond, this conversation will explore:

• How corporate AI rhetoric has shifted from aspirational to operational framing across F100 earnings calls, filings, and reports
• Which language gaps — on ROI, agentic governance, and "responsible AI" specificity — are creating the most acute reputational exposure
• How communicators can pressure-test their AI messaging against the peer landscape before investors, employees, and policymakers draw their own conclusions

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